The Vodafone Group are a leading mobile phone network service that provide a range of telecommunication services to the United Kingdom. With a growing customer base of over 100million subscribers Vodafone runs a number of operators across the globe spanning some 27 countries.

Vodafone mobile phones offer a wide range of mobile phone deals and tariff plans, including their popular Vodafone pay-as-you-go (or Vodafone pay-as-you-talk) offers and the option to pay by Vodafone's contract monthly tariff plan.

Vodafone tariffs can also come with a wide range of features including evening and weekend talktime minutes, anytime minutes, free SMS and half price line rental depending on the type of phone and manufacturer you pick with HTC, Motorola, Samsung, Sony Ericsson and Nokia among their range of options.

The Vodafone UK network also allow customers to send video messages to people on other networks and have introduced a Vodafone Live service. Vodafone live gives customers the opportunity to set up individual price plans for video calling, streaming, etc with MMS charged per message and specific downloadable content such as Vodafone ringtones, games, music, wallpaper, video clips etc are charged per item.